Dubliner EFÉ is back with a bang with KIWI, her first new music since 20220. KIWI was co-produced with her best friend who.killed.romeo, and mixed by Ben Baptie (Rex Orange County, Little Simz, Moses Sumney) KIWI will be folloed this June by her new EP ‘VITAMIN – C’.
KIWI finds EFÉ in full creative control, directing the video for the track too. “The video has a storyline of a girl who goes camping, she’s brought her laptop, fairy lights and cute magazines, but she can’t light a fire or even hunt for food. She is super scared cause she sees a bear but then she falls in love with the bear,” she explains.
“I came up with the concept and directed the video. It was definitely hard to make because it was very necessary that the right location was chosen as well as the right bear costume and right people to work with. I did cry a whole lot, scared nothing would come out right. I had so much fear around the video because of the huge pressure I put on myself to make it good. I also worked on some of the editing and colour grading so there was a lot I had creative control over. I think it was worth it in the end though and shows that hard work and the right people around can really pay off!”
EFÉ was just announced as the main support for JPEGMAFIA’s sold-out Dublin dates this April, and is set to perform at The Great Escape festival, and will join Still Woozy’s UK and European tour this November. We singled out EFÉ for big things earlier this year as part of our PlecPicks series and she certainly hasn’t disappointed with KIWI. Read our PlecPicks feature interview with EFÉ here
EFÉ Live Dates:
11- 14 May | Brighton | The Great Escape
05 June | Dublin, Ireland | Forbidden Fruit Festival
Supporting JPEGMAFIA:
02 April | Dublin | Dublin Academy
03 April | Dublin | Dublin Academy
Supporting Still Woozy:
07 November | Glasgow | SWG3 Poetry Club
08 November | Manchester | Gorilla
09 November | Birmingham | O2 Institute
12 November | Bristol | Thekla
13 November | Brighton | Chalk
14 November | London | Electric Ballroom Camden
15 November | London | Electric Ballroom Camden
17 November | Paris, France | La Bellevilloise
18 November | Cologne, Germany | Luxor
20 November | Bruxelles, Belgium | Ab Club
21 November | Amsterdam, Netherlands | Paradiso Noord
22 November | Berlin, Germany | Hole 44